Our creative solution was a beautiful on-brand Bento box.
Supported by an impactful PR, advertising and sponsorship campaign we supported the Ajinomoto commercial team at face-to-face customer events.
Our engaging and novel direct sampling campaign reached 25 of the sector’s most influential and difficult-to-reach decision makers across the leading high street operators and resulted in direct face-to-face prospect meetings, opening dialogue with head office decision makers and engagement with wholesaler category buyers.
We reached the wider target base and independent sector with impactful PR, advertising and sponsorship campaign.