The Hub’s ‘Lasting Impressions’ campaign communicated this compelling message with insight, advice and inspiration changing how chefs across the industry view Callebaut.
Working closely with customers, The Hub created a comprehensive customer and operator marketing campaign.
From charming stop motion video content, distributed around social and media partner platforms, to customer presentation assets and channel specific customer guides, right through to a highly impressionable creative, the Lasting Impressions campaign was amplified across a multi-platform media campaign across print, digital and social media, achieving frequent and considerable opportunities to see.