DR:NK – Inspired By Flavour

INSIGHT

With an increasing trend towards speciality beverage in European cafés and coffee shops, DaVinci Gourmet wanted to inspire operators to add value to their menus

STRATEGY

We created an engaging digital application that shared the brand’s insight and expertise, to demonstrate the opportunity for speciality beverage operators over the autumn and winter months, as well as the versatility of the brand

CREATIVITY

  • • Create DR:NK – a multi-platform interactive digital publication which looks to excite and inspire baristas and café operators
  • • Commission bespoke photography and video shoot to create assets for the publication
  • • Provide insight, recipes and market trends as well as the latest in beverage from around the world
  • • Launched at World of Coffee, Dublin
  • • Engaged with customers and distributors to reach end-users
  • • Available on all Apple and Android devices
  • • Second Edition (Spring/Summer) launched May 2017
  • RESULTS

  • • Visually appealing design
  • • Great response from customers at World of Coffee launch
  • • Industry first application that demonstrates category leadership through engaging and insightful platform
  • Download on The App Store or Google Play

    Contact Us

    Get in touch with us

    VISIT US

    Chapel Farm, Ightham Bypass,
    Ightham, KENT TN15 9AF

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    01732 61 70 70
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    LEGAL STUFF

    Registered in Britain.
    No.: 05094148 VAT No.: 836 0293 32